Insights for Hiring Sales and Technical Talent

Practical hiring advice for sales, GTM and technical leaders at AI and software companies, from Steve LePatner.

When to Hire Your First VP of Sales After Series A

Series A money creates pressure to hire a sales leader fast. Here is how to tell when the timing is right and what kind of VP of Sales fits your stage.

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When to Hire Your First Sales Engineer at an AI Startup

Founders and AEs can only carry technical demos for so long. Here are the signs it is time for your first sales engineer, and how to hire the right one.

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How to Interview Account Executives Beyond the Resume

A strong resume tells you where an AE has been. These interview questions and exercises tell you whether they can sell for you.

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The Real Cost of a Bad Sales Hire, and How to Avoid It

Salary is the smallest part of a sales mis-hire. Here are the four costs that add up, and the hiring habits that keep you from paying them.

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